Zero water. Zero Slide.
Most products are 70% water. INK is 100% anhydrous.
We stripped the water and replaced it with film-forming resins and a touch of Sepiolite clay. The result is a pigment that grips your skin on contact. It doesn't "sit" on your brows—it locks in. Sweat-proof. Humidity-proof. Total lockdown.
Brows that keep up with your day
Real-Skin Matte
We used high-purity clays to kill the shine
24H Lockdown
Our triple-silicone formula ensures your brows stay flawless from morning to night
Melanin-True Depth
No ashen shifts. No "orange-flare." Just rich, honest color
Bonds to Skin
No hair? No problem.
The pigment anchors to skin to build what isn’t there
Ultra HD Pigment
Opaque coverage for instant high-definition payoff
60-Second Set
Razor-sharp tails and hair-like strokes flash-dries to a smudge-proof finish
How to Wear INK
Prep
Start with clean, dry brows for best results.
Dip
Two drops of INK into your dish. Saturate your brush, then wipe the excess on the side.
Set
Start where you want the most color — body and tail. Work forward, and use what’s left on the brush to softly fill the front.
Done
Let it dry down. That’s it!
Everything you need to know
How do I apply the INK Brow Pigment?
Start with clean, dry brows. Place one to two drops onto a clean surface, then use an angled brush to apply INK in the shape you want. Let it dry down — that’s it. Build a second layer if you want more definition.
Is the formula safe for sensitive skin?
Yes. INK is alcohol-free, so there’s nothing in it to dry out or irritate skin. It’s also PPD-free and dye-free, making it suitable for sensitive skin types. Always perform a patch test if you have concerns.
Can I build the color intensity?
Absolutely! One light pass gives a soft, natural brow. Layer it for fuller, bolder definition. You control how much.
How long does INK last?
All day, every day. INK is long-wear and holds 24+ hours. Wear time varies with skin type and daily activity.
How do I remove it?
Use an oil-based cleanser or waterproof makeup remover.